Oklahoma loses the last conservative talk radio station.
Internet technologies and innovations have led to the death of legacy broadcasting platforms such as the radio stations, newspapers, and televisions stations.
Legacy media outlets are shutting down or moving to formats with no local programming or news coverage.
1170KFAQ just announced their immediate move to sports talk. They started nearly 20 years ago when talk radio was exploding. It became Tulsa's top-rated station in the talk genre for much of the programming day. Nearly half the weekday schedule was local programming, and a good portion of the weekend lineup was, as well.
Michael Del Giorno, Gwen Freeman, Chris Medlock, Elvis Polo, Pat Campbell, Eddie Huff, and so many guest contributors were leading the information era which gave a bigger 'megaphone' to the Tea Party which transformed politics about a decade ago. Oklahoma's legislature and all statewide elective offices turned Republican in the first decade of our century.
The format of local conservative talk requires monetizing of about 1 minute of paid commercials for every 2 minutes of content. But podcasts like Pat Campbell's were largely stripped of the commercials, leaving digital audiences with free content. Pat Campbell's station was paying Campbell for content that Pat was giving away on the side. Well, almost giving away. Pat did have some sponsorship of his podcast, but not nearly what the station listeners had to pay (in the form of commercials endured). Some of this was because of advertising contracts which sometimes require payments to 3rd parties when advertising is heard on podcasts.
The New Media
But consumers are being deprived of a lot of important news, because it's no longer commercially viable to run a full news operation. The old community newspaper is reduced to an advertising dept. with mostly sales circulars for the box stores and national chains in their town.
Several citizen journalists are also launching video blogs and channels. Some are devoted to civics education while others are straight forward activism tools for impacting lawmakers and other govt officials.
The citizen activist is not motivated by money, because their is no path to monetization for the local or state level content. The local content is going to be at the mercy of the person's dedication and discipline for the cause. the reporting is going to be full of opinion and advocacy, even to the detriment of balance in reporting facts.
Change is an inevitability. It always was. But this change requires a diligent citizen to be a leader, or support others who can lead. Our expectations will need some adjusting, because good journalism takes skill & experience. That's something no one has enough of.
Sooner Politics is collaborating with several others to further develop citizen journalism in print, audio, & video formats. Contact us if you wish to collaborate.